Asif Akhtar

Analysing the impact of coupled domestic demand dynamics of green and low-carbon consumption in the market based on SEM-ANN

Assessing the impact of AI-chatbot service quality on user e-brand loyalty through chatbot user trust, experience and electronic word of mouth

Gamification in banking: a review, synthesis and setting research agenda

Enablers of halal food purchase among Muslim consumers in an emerging economy: an interpretive structural modeling approach