Immediate Impact
62 standout
Citing Papers
Informative or affective? Exploring the effects of streamers’ topic types on user engagement in live streaming commerce
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How real-time interaction and sentiment influence online sales? Understanding the role of live streaming danmaku
2024 Standout
Works of Ashwin Aravindakshan being referenced
How does consumer engagement evolve when brands post across multiple social media?
2021
Spatiotemporal Allocation of Advertising Budgets
2011
Author Peers
| Author | Last Decade | Papers | Cites | |||||
|---|---|---|---|---|---|---|---|---|
| Ashwin Aravindakshan | 131 | 44 | 64 | 128 | 117 | 17 | 369 | |
| Junic Kim | 93 | 31 | 45 | 114 | 109 | 22 | 343 | |
| Mohammad G. Nejad | 110 | 80 | 82 | 129 | 75 | 22 | 360 | |
| Deepa Chandrasekaran | 151 | 70 | 55 | 117 | 110 | 18 | 383 | |
| Mike Saren | 115 | 20 | 53 | 96 | 114 | 15 | 364 | |
| Miguel Godinho de Matos | 148 | 37 | 65 | 173 | 71 | 22 | 356 | |
| Olivier Rubel | 165 | 50 | 81 | 101 | 76 | 14 | 323 | |
| Yiting Deng | 133 | 25 | 53 | 134 | 65 | 25 | 389 | |
| Chia‐Liang Hung | 91 | 28 | 42 | 101 | 96 | 25 | 334 | |
| Paul Whitla | 138 | 29 | 23 | 164 | 95 | 11 | 396 | |
| Marina I. Mercado | 55 | 51 | 30 | 107 | 121 | 14 | 339 |
All Works
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