Effect of perceived value and social influences on mobile app stickiness and in-app purchase intention
- Information Systems and Management
- Sociology and Political Science
- Organizational Behavior and Human Resource Management
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About Effect of perceived value and social influences on mobile app stickiness and in-app purchase intention
This paper, published in 2016, received 321 indexed citations . Written by Chin‐Lung Hsu and Judy Chuan‐Chuan Lin covering the research area of Information Systems and Management, Sociology and Political Science and Organizational Behavior and Human Resource Management. It is primarily cited by scholars working on Sociology and Political Science (224 citations), Information Systems and Management (207 citations) and Marketing (133 citations). Published in Technological Forecasting and Social Change.
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This paper is also available at doi.org/10.1016/j.techfore.2016.04.012.