P. D. Converse

883 total citations
16 papers, 58 citations indexed

About

P. D. Converse is a scholar working on Management of Technology and Innovation, Economics and Econometrics and Strategy and Management. According to data from OpenAlex, P. D. Converse has authored 16 papers receiving a total of 58 indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Management of Technology and Innovation, 2 papers in Economics and Econometrics and 1 paper in Strategy and Management. Recurrent topics in P. D. Converse's work include Management and Marketing Education (5 papers), Digital Marketing and Social Media (1 paper) and Customer Service Quality and Loyalty (1 paper). P. D. Converse is often cited by papers focused on Management and Marketing Education (5 papers), Digital Marketing and Social Media (1 paper) and Customer Service Quality and Loyalty (1 paper). P. D. Converse collaborates with scholars based in United States. P. D. Converse's co-authors include Robert Ferber, Alan R. Andreasen, David M. Gardner and Roland S. Vaile and has published in prestigious journals such as Journal of Marketing, Medical Entomology and Zoology and Arno Press eBooks.

In The Last Decade

P. D. Converse

13 papers receiving 51 citations

Peers

P. D. Converse

MARKE

OBHRM

MTI

TLHM

SPS

A. B. Blankenship United States

Ian Morison United Kingdom

David Brennan United States

Bert Hentschel

Janna Schneider Germany

Hartwig Steffenhagen Germany

Theodore J. Kreps United States

Matthias Sander Germany

Heiko Schäfer Germany

Rachel Harkness United Kingdom

A. B. Blankenship United States

P. D. Converse

13 ×0.3

MARKE

15 ×0.8

OBHRM

10 ×0.7

MTI

2 ×0.2

TLHM

11 ×1.8

SPS

Citations per year, relative to P. D. Converse P. D. Converse (= 1×) peers A. B. Blankenship

Countries citing papers authored by P. D. Converse

Since Specialization

Citations

This map shows the geographic impact of P. D. Converse's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by P. D. Converse with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites P. D. Converse more than expected).

Fields of papers citing papers by P. D. Converse

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by P. D. Converse. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by P. D. Converse. The network helps show where P. D. Converse may publish in the future.

Co-authorship network of co-authors of P. D. Converse

This figure shows the co-authorship network connecting the top 25 collaborators of P. D. Converse. A scholar is included among the top collaborators of P. D. Converse based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with P. D. Converse. P. D. Converse is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

Sort: Min cites: Since: Top N: Style:

16 of 16 papers shown

1.

Converse, P. D.. (2009). Marketing methods and policies. Bulletin of Miscellaneous Information (Royal Gardens Kew). 12 indexed citations

2.

Converse, P. D.. (2007). Introduction to Marketing - Principles of Wholesale and Retail Distribution. Medical Entomology and Zoology.

3.

Andreasen, Alan R., David M. Gardner, & P. D. Converse. (1979). Diffusing marketing theory and research : the contributions of Bauer, Green, Kotler, and Levitt. 1 indexed citations

4.

Converse, P. D.. (1978). The beginning of marketing thought in the United States and Fifty years of marketing in retrospect. Arno Press eBooks.

5.

Converse, P. D., et al.. (1960). Will Clayton, a Short Biography. Journal of Marketing. 24(3). 115–115. 3 indexed citations

6.

Converse, P. D. & Robert Ferber. (1959). Mediocrity in Retailing. Journal of Marketing. 23(4). 419–420. 7 indexed citations

7.

Converse, P. D., et al.. (1959). The Beginning of Marketing Thought in the United States. Journal of Marketing. 24(2). 120–120. 10 indexed citations

8.

Converse, P. D., et al.. (1958). Pioneers in Marketing. Journal of Marketing. 23(2). 188–190. 1 indexed citations

9.

Converse, P. D.. (1957). The Puzzle of Marketing Costs. Journal of Marketing. 21(4). 439–439. 2 indexed citations

10.

Converse, P. D.. (1957). Twenty-Five Years of Wholesaling: A Revolution in Food Wholesaling. Journal of Marketing. 22(1). 40–40.

11.

Ferber, Robert & P. D. Converse. (1957). The Forum: The Puzzle of Marketing Costs. Journal of Marketing. 21(4). 439–441. 1 indexed citations

12.

Converse, P. D.. (1955). Drug Store Expenses and Margins. Journal of Marketing. 20(1). 49–50. 5 indexed citations

13.

Converse, P. D.. (1953). Comment on Movement of Retail Trade in Iowa. Journal of Marketing. 18(2). 170–171. 7 indexed citations

14.

Converse, P. D.. (1952). Notes on Origin of the American Marketing Association. Journal of Marketing. 17(1). 65–67. 6 indexed citations

15.

Converse, P. D., et al.. (1952). Economics of Income and Consumption. Journal of Marketing. 16(4). 481–481. 1 indexed citations

16.

Converse, P. D.. (1952). Notes on Origin of the American Marketing Association. Journal of Marketing. 17(1). 65–65. 2 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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