Citation Impact
Citing Papers
How artificial intelligence will change the future of marketing
2019 Standout
Understanding anthropomorphism in service provision: a meta-analysis of physical robots, chatbots, and other AI
2021 Standout
Self-Affirmation Reduces Delay Discounting of the Financially Deprived
2019
Figures of Rhetoric in Advertising Language
1996 Standout
Experimental research in hospitality and tourism: a critical review
2016
Desarrollo de estados de la cuestión robustos: Revisiones Sistemáticas de Literatura
2022 Standout
The Visual Dimension in Organizing, Organization, and Organization Research: Core Ideas, Current Developments, and Promising Avenues
2013 Standout
Multinational enterprise buyers’ choices for extending corporate social responsibility practices to suppliers in emerging countries: A multi‐method study
2018
The Curious Case of Behavioral Backlash: Why Brands Produce Priming Effects and Slogans Produce Reverse Priming Effects
2010
Judging a Book by Its Cover? The Effect of Anthropomorphism on Product Attribute Processing and Consumer Preference
2016
Big data and firm performance: The roles of market-directed capabilities and business strategy
2020
Interpretative Methodology from Art and Literary Criticism: A Humanistic Approach to Advertising Imagery
1994 Standout
Experiments in Strategy Research: A Critical Review and Future Research Opportunities
2021
The effect of cross-listing on the environmental, social, and governance performance of firms
2016
Market-Oriented Ethnography: Interpretation Building and Marketing Strategy Formulation
1994 Standout
The Compensatory Consumer Behavior Model: How self‐discrepancies drive consumer behavior
2016
Bibliometric studies in tourism
2016 Standout
“So Cute I Could Eat It Up”: Priming Effects of Cute Products on Indulgent Consumption
2014
Greenwashing in environmental, social and governance disclosures
2020 Standout
Consumer Culture Theory (CCT): Twenty Years of Research
2005 Standout
Adoption of AI-based chatbots for hospitality and tourism
2020 Standout
How Nothing Became Something: White Space, Rhetoric, History, and Meaning
2006 Standout
Artificial Intelligence in Service
2018 Standout
Partial, conditional, and moderated moderated mediation: Quantification, inference, and interpretation
2017 Standout
On Resonance: A Critical Pluralistic Inquiry Into Advertising Rhetoric
1992
Big data analytics capability for improved performance of higher education institutions in the Era of IR 4.0: A multi-analytical SEM & ANN perspective.
2021 Standout
Visual Rhetoric in Advertising: Text‐Interpretive, Experimental, and Reader‐Response Analyses
1999 Standout
Minions for the Rich? Financial Status Changes How Consumers See Products with Anthropomorphic Features
2018
Just the Faces: Exploring the Effects of Facial Features in Print Advertising
2014
Consumers acceptance of artificially intelligent (AI) device use in service delivery
2019 Standout
Blame the Bot: Anthropomorphism and Anger in Customer–Chatbot Interactions
2021 Standout
Human capital and AI in industry 4.0. Convergence and divergence in social entrepreneurship in Russia
2020 Standout
Works of Yuwei Jiang being referenced
Securing the future: Threat to self-image spurs financial saving intentions.
2019
Show Me the Honey! Effects of Social Exclusion on Financial Risk-Taking
2012
Do‐no‐harm versus do‐good social responsibility: Attributional thinking and the liability of foreignness
2015
Does Your Company Have the Right Logo? How and Why Circular- and Angular-Logo Shapes Influence Brand Attribute Judgments
2015
Power and Action Orientation: Power as a Catalyst for Consumer Switching Behavior
2014
Babyfaces, trait inferences, and company evaluations in a public relations crisis
2012
Contrast and Assimilation Effects of Processing Fluency
2009