Immediate Impact
52 standout
Citing Papers
Creating Enduring Customer Value
2016 Standout
The Effectiveness of Customer Participation in New Product Development: A Meta-Analysis
2015 Standout
Works of Peter C. Riesz being referenced
Prices and Price/Quality Relationships: A Longitudinal Analysis
1988
Revenge of the marketing concept
1980
Author Peers
| Author | Last Decade | Papers | Cites | ||||
|---|---|---|---|---|---|---|---|
| Peter C. Riesz | 227 | 71 | 49 | 82 | 11 | 310 | |
| Geraldine Fennell | 220 | 63 | 21 | 45 | 15 | 300 | |
| H. Lee Mathews | 157 | 63 | 10 | 72 | 13 | 319 | |
| Rom J. Markin | 220 | 67 | 22 | 63 | 15 | 349 | |
| Sandra Naipaul | 200 | 53 | 11 | 81 | 15 | 347 | |
| L. Winston Ring | 195 | 86 | 40 | 35 | 15 | 267 | |
| Judi Strebel | 202 | 41 | 43 | 76 | 11 | 313 | |
| Sharan Jagpal | 185 | 88 | 70 | 35 | 13 | 327 | |
| Marian Chapman Moore | 112 | 32 | 47 | 49 | 15 | 306 | |
| Henry J. Claycamp | 115 | 59 | 60 | 32 | 18 | 261 | |
| Alan R. Wiman | 242 | 44 | 13 | 113 | 8 | 351 |
All Works
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