Standout Papers

Enhancing user engagement: The role of gamification in mobile apps 2021 2026 2022 2024187
  1. Enhancing user engagement: The role of gamification in mobile apps (2021)
    Paula Bitrián, Isabel Buil et al. Journal of Business Research

Immediate Impact

25 standout
Sub-graph 1 of 9

Citing Papers

Virtually human: anthropomorphism in virtual influencer marketing
2024 Standout
Is ‘she’ more impulsive (to pleasure) than ‘him’ during livestream e-commerce shopping?
2024 Standout
2 intermediate papers

Works of Paula Bitrián being referenced

Enhancing user engagement: The role of gamification in mobile apps
2021 Standout

Author Peers

Author Last Decade Papers Cites
Paula Bitrián 115 126 134 8 299
Johan Högberg 162 87 159 8 308
Yang Yang 103 157 186 13 301
Lucas Whittaker 56 46 122 10 262
Jacek Brzeziński 52 194 191 10 302
Aleck C. H. Lin 20 70 137 11 272
Rachel C. Callan 202 48 109 5 305
Liqiong Deng 17 194 168 5 327
Cheng Chen 17 110 179 17 301
Hsiu-Hua Cheng 27 115 158 10 320
Chris Perryer 57 37 73 16 307

All Works

Loading papers...

Rankless by CCL
2026