Citation Impact

Citing Papers

Transformative service research: An agenda for the future
2012 Standout
Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures
2010
Service Research Priorities in a Rapidly Changing Context
2015 Standout

Works of Paul Trapp being referenced

PERCEIVED SOCIAL CLASS APPEALS OF BRANDED GOODS AND SERVICES
1988
Rankless by CCL
2026