Immediate Impact
4 standout
Citing Papers
Understanding influencer marketing: The role of congruence between influencers, products and consumers
2021 Standout
Influencers on Instagram: Antecedents and consequences of opinion leadership
2018 Standout
Works of Malcolm Barnard being referenced
Fashion as Communication
1998
Author Peers
| Author | Last Decade | Papers | Cites | ||||
|---|---|---|---|---|---|---|---|
| Malcolm Barnard | 30 | 9 | 11 | 15 | 8 | 55 | |
| Anne Friedberg | 5 | 9 | 7 | 23 | 6 | 51 | |
| Joseph Hansen | 8 | 2 | 2 | 18 | 7 | 41 | |
| Gerald Newman | 28 | 3 | 3 | 57 | 6 | 172 | |
| Greg Castillo | 6 | 6 | 10 | 44 | 8 | 80 | |
| Jennifer Uglow | 10 | 9 | 2 | 26 | 9 | 173 | |
| Marilena Alivizatou | 27 | 2 | 10 | 21 | 7 | 77 | |
| Donald Crafton | 10 | 73 | 6 | 53 | 9 | 210 | |
| Michael Twyman | 8 | 7 | 4 | 6 | 8 | 74 | |
| Stephen E. Weil | 105 | 47 | 52 | 65 | 13 | 178 | |
| Catherine Beecher | 6 | 2 | 30 | 8 | 75 |
All Works
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