Immediate Impact
3 by Nobel laureates 78 standout
Citing Papers
Personal Values Across Cultures
2021 Standout
Branding in a Hyperconnected World: Refocusing Theories and Rethinking Boundaries
2020 Standout
Works of Jackson Lears being referenced
Fables of Abundance: A Cultural History of Advertising in America
1998
Fables of Abundance: A Cultural History of Advertising in America.
1995
Author Peers
| Author | Last Decade | Papers | Cites | |||||
|---|---|---|---|---|---|---|---|---|
| Jackson Lears | 37 | 79 | 31 | 180 | 63 | 18 | 503 | |
| Otis A. Pease | 45 | 118 | 73 | 184 | 37 | 15 | 511 | |
| Andrew Wernick | 34 | 70 | 123 | 242 | 57 | 20 | 543 | |
| Michael Denning | 15 | 54 | 26 | 278 | 64 | 22 | 561 | |
| Mica Nava | 67 | 51 | 140 | 286 | 37 | 24 | 531 | |
| W. Barton Leach | 59 | 115 | 35 | 188 | 61 | 20 | 477 | |
| Richard Butsch | 17 | 39 | 96 | 178 | 37 | 23 | 550 | |
| Paul Fussell | 17 | 27 | 18 | 172 | 74 | 28 | 466 | |
| Lawrence H. Fuchs | 16 | 58 | 30 | 246 | 80 | 27 | 431 | |
| Jeanne Boydston | 14 | 56 | 75 | 170 | 65 | 26 | 417 | |
| Mark C. Carnes | 12 | 65 | 66 | 251 | 77 | 32 | 503 |
All Works
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