Immediate Impact
77 standout
Citing Papers
Virtual influencer marketing: Evaluating the influence of virtual influencers’ form realism and behavioral realism on consumer ambivalence and marketing performance
2024 Standout
Blockchain technology for supply chain provenance: increasing supply chain efficiency and consumer trust
2024 Standout
Works of Isaac Cheah being referenced
Idolizing “My Love from the Star”: Idol attachment and fanaticism of luxury brands
2018
Conceptualizing country-of-ingredient authenticity of luxury brands
2016
Author Peers
| Author | Last Decade | Papers | Cites | ||||
|---|---|---|---|---|---|---|---|
| Isaac Cheah | 764 | 403 | 115 | 265 | 50 | 1.2k | |
| Han‐Shen Chen | 445 | 293 | 71 | 206 | 62 | 1.0k | |
| Anwar Sadat Shimul | 602 | 392 | 137 | 103 | 43 | 887 | |
| Håvard Hansen | 525 | 313 | 363 | 129 | 45 | 1.2k | |
| Yeon Ho Shin | 762 | 376 | 187 | 354 | 48 | 1.3k | |
| Ingrid Moons | 527 | 263 | 66 | 306 | 38 | 1.2k | |
| Camilla Barbarossa | 918 | 386 | 123 | 470 | 23 | 1.4k | |
| Hendrik Slabbinck | 514 | 224 | 139 | 200 | 63 | 1.3k | |
| Jeffery Bray | 554 | 171 | 75 | 186 | 24 | 925 | |
| Kimberly Severt | 651 | 447 | 146 | 302 | 39 | 1.1k | |
| Mahim Sagar | 601 | 205 | 110 | 161 | 41 | 1.1k |
All Works
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