Immediate Impact

22 standout
Sub-graph 1 of 9

Citing Papers

Users’ experience with health-related content on YouTube: an exploratory study
2024 Standout
Can you sense without being human? Comparing virtual and human influencers endorsement effectiveness
2023 Standout
2 intermediate papers

Works of Ilwoo Ju being referenced

Communication Strategies in Direct-to-Consumer Prescription Drug Advertising (DTCA): Application of the Six Segment Message Strategy Wheel
2015
Prescription drug advertising, disease knowledge, and older adults’ optimistic bias about the future risk of alzheimer’s disease
2015

Author Peers

Author Last Decade Papers Cites
Ilwoo Ju 38 87 94 83 23 267
Jennifer E. Ohs 6 54 108 114 22 333
Nagwan R. Zahry 12 36 65 61 20 280
Hue Trong Duong 92 128 79 40 334
Shane Timmons 39 83 72 26 240
Calvert Tisdale 32 150 73 17 289
Laura Nixon 10 10 52 38 20 324
Rob Ruiter 92 127 35 18 327
Christy Kollath‐Cattano 3 80 41 41 24 325
Mair Underwood 11 16 139 82 25 327
Yangsun Hong 48 138 33 14 256

All Works

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2026