Immediate Impact
77 standout
Citing Papers
Decoding willingness to buy in live-streaming retail: The application of stimulus organism response model using PLS-SEM and SEM-ANN
2025 Standout
The effect of human versus virtual influencers: The roles of destination types and self-referencing processes
2024 Standout
Works of Emmelyn Croes being referenced
Young adults’ motivations for following social influencers and their relationship to identification and buying behavior
2021
Influencer advertising on Instagram: product-influencer fit and number of followers affect advertising outcomes and influencer evaluations via credibility and identification
2021 Standout
Author Peers
| Author | Last Decade | Papers | Cites | |||||
|---|---|---|---|---|---|---|---|---|
| Emmelyn Croes | 113 | 312 | 66 | 148 | 140 | 16 | 533 | |
| Tyler Hancock | 122 | 274 | 74 | 159 | 224 | 18 | 579 | |
| Joshua M. Averbeck | 112 | 338 | 31 | 95 | 77 | 15 | 508 | |
| Matthew D. Rocklage | 116 | 311 | 41 | 177 | 103 | 20 | 533 | |
| Joseph F. Rocereto | 137 | 332 | 50 | 397 | 79 | 13 | 617 | |
| Ethan Pancer | 69 | 285 | 28 | 284 | 60 | 18 | 558 | |
| Agata Mirowska | 59 | 321 | 16 | 131 | 92 | 12 | 474 | |
| Yuhosua Ryoo | 71 | 200 | 70 | 195 | 109 | 28 | 462 | |
| Roberta De Cicco | 59 | 324 | 14 | 230 | 191 | 17 | 496 | |
| Kelly Merrill | 128 | 199 | 42 | 33 | 202 | 24 | 578 | |
| Youjeong Kim | 134 | 241 | 63 | 116 | 145 | 10 | 583 |
All Works
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