Citation Impact
Citing Papers
The Effect of a Market Orientation on Business Profitability
1990 Standout
Servicescapes: The Impact of Physical Surroundings on Customers and Employees
1992 Standout
Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1
2012 Standout
Impact of Online Consumer Reviews on Sales: The Moderating Role of Product and Consumer Characteristics
2010 Standout
Optimal return policy and modular design for build‐to‐order products
2004
Why Do Online Product Reviews Have a J-Shaped Distribution? Overcoming Biases in Online Word-of-Mouth Communication
2007
Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence
1988 Standout
Word of Mouth for Movies: Its Dynamics and Impact on Box Office Revenue
2006 Standout
Agency Relationships in Marketing: A Review of the Implications and Applications of Agency and Related Theories
1992 Standout
Firm-Created Word-of-Mouth Communication: A Field-Based Quasi-Experiment
2004
Evolving to a New Dominant Logic for Marketing
2003 Standout
A Model of Add-On Pricing
2005
A Dynamic Process Model of Service Quality: From Expectations to Behavioral Intentions
1993 Standout
Invited Commentaries on “Evolving to a New Dominant Logic for Marketing”
2003
Technology Infusion in Service Encounters
2000
Supply Chain Coordination Under Channel Rebates with Sales Effort Effects
2002
Service-dominant logic: continuing the evolution
2007 Standout
Undervalued or Overvalued Customers: Capturing Total Customer Engagement Value
2010 Standout
Green supply‐chain management: A state‐of‐the‐art literature review
2007 Standout
Understanding Customer Experience Throughout the Customer Journey
2016 Standout
Silver Signals: Twenty-Five Years of Screening and Signaling
2001
From a literature review to a conceptual framework for sustainable supply chain management
2008 Standout
A Multistage Model of Customers' Assessments of Service Quality and Value
1991 Standout
The Influence of Multiple Store Environment Cues on Perceived Merchandise Value and Patronage Intentions
2002 Standout
A THEORY OF QUALITY MANAGEMENT UNDERLYING THE DEMING MANAGEMENT METHOD
1994 Standout
Conceptualizing, Measuring, and Managing Customer-Based Brand Equity
1993 Standout
Effects of Price, Brand, and Store Information on Buyers' Product Evaluations
1991 Standout
Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments
2000 Standout
Learning From Reviews: The Selection Effect and the Speed of Learning
2022 StandoutNobel
Consumer perceived value: The development of a multiple item scale
2001 Standout
Modeling merchandise returns in direct marketing
1997
Exploring the Determinants of Broadway Show Success
1998
Marketing Models of Service and Relationships
2006
The evolution and future of national customer satisfaction index models
2001 Standout
Remote Purchase Environments: The Influence of Return Policy Leniency on Two-Stage Decision Processes
2001
A Penny for Your Thoughts: Referral Reward Programs and Referral Likelihood
2006
Customer Satisfaction, Market Share, and Profitability: Findings from Sweden
1994 Standout
Engineering social contagions: Optimal network seeding in the presence of homophily
2013
Reconceptualizing the Determinants of Risk Behavior
1992 Standout
Conceptualizing, Measuring, and Managing Customer-Based Brand Equity
1993 Standout
Helping Firms Reduce Complexity in Multichannel Online Data: A New Taxonomy-Based Approach for Customer Journeys
2015
What Drives Immediate and Ongoing Word of Mouth?
2011
Price Premium Variations as a Consequence of Buyers' Lack of Information
1992
Supply Chain Coordination with Revenue-Sharing Contracts: Strengths and Limitations
2005 Standout
Firm-Created Word-of-Mouth Communication: Evidence from a Field Test
2009
Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value
1994 Standout
Customer Satisfaction, Market Share, and Profitability: Findings from Sweden
1994 Standout
Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence
1988 Standout
Consumer Evaluations of Brand Extensions
1990 Standout
A research program for establishing the validity of the price-quality relationship
1988
Seeding Strategies for Viral Marketing: An Empirical Comparison
2011
Product Quality: An Investigation into the Concept and How It Is Perceived by Consumers
1991
Some New Thoughts on Conceptualizing Perceived Service Quality: A Hierarchical Approach
2001 Standout
Can online reviews reveal a product's true quality?
2006
The Firm's Management of Social Interactions
2005
The Impact of Customer Relationship Characteristics on Profitable Lifetime Duration
2003 Standout
The Moderating Effect of Prior Knowledge on Cue Utilization in Product Evaluations
1988 Standout
Using Gossips to Spread Information: Theory and Evidence from Two Randomized Controlled Trials
2019 StandoutNobel
Accounting Profits Versus Marketing Profits: A Relevant Metric for Category Management
1999
Third-Party Product Review and Firm Marketing Strategy
2005
Cognition and Incomplete Contracts
2009 StandoutNobel
Servicescapes: The Impact of Physical Surroundings on Customers and Employees
1992 Standout
An Examination of the Nature of Trust in Buyer-Seller Relationships
1997 Standout
Signaling Theory: A Review and Assessment
2010 Standout
What Makes Online Content Viral?
2011 Standout
An integrated product returns model with logistics and marketing coordination
2003
The Use of Quality and Reputation Indicators by Consumers: The Case of Bordeaux Wine
1997
Direct Marketing, Indirect Profits: A Strategic Analysis of Dual-Channel Supply-Chain Design
2003 Standout
Hidden actions and hidden characteristics in warranty markets
1990
Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses
1990 Standout
Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site
2009 Standout
Consumer Trust, Value, and Loyalty in Relational Exchanges
2002 Standout
Quantifying the Ripple: Word-of-Mouth and Advertising Effectiveness
2004
Corporate reputation and sustained superior financial performance
2002 Standout
New Product Preannouncing Behavior: A Market Signaling Study
1988
Exploring the Determinants of Broadway Show Success
1998
Impact of Online Consumer Reviews on Sales: The Moderating Role of Product and Consumer Characteristics
2010 Standout
No Pain, No Gain: A Critical Review of the Literature on Signaling Unobservable Product Quality
2000
The Price is Unfair! A Conceptual Framework of Price Fairness Perceptions
2004 Standout
Self-Service Technologies: Understanding Customer Satisfaction with Technology-Based Service Encounters
2000 Standout
Word of Mouth for Movies: Its Dynamics and Impact on Box Office Revenue
2006 Standout
Warranties, Durability, and Maintenance: Two-sided Moral Hazard in a Continuous-Time Model
1993 StandoutNobel
Works of Eitan Gerstner being referenced
Price Discrimination through a Distribution Channel: Theory and Evidence
1994
Selling with “Satisfaction Guaranteed”
1999
Do Higher Prices Signal Higher Quality?
1985
Do Higher Prices Signal Higher Quality?
1985
Can Bait and Switch Benefit Consumers?
1990
Return policies and the optimal level of “hassle”
1998
Contingent Pricing to Reduce Price Risks
2004
Pull Promotions and Channel Coordination
1995
Customer Referral Management: Optimal Reward Programs
2001
Controlling product returns in direct marketing
1996
Managing Dissatisfaction
1998
Setting Referral Fees in Affiliate Marketing
2003
Loss Leader Pricing and Rain Check Policy
1987