Immediate Impact
18 standout
Citing Papers
Decoding willingness to buy in live-streaming retail: The application of stimulus organism response model using PLS-SEM and SEM-ANN
2025 Standout
Artificial intelligence digital employees and sustainable innovation in online retail: The mediating role of ambidextrous green innovation and the moderating role of ethical anxiety
2025 Standout
Works of Divya Mittal being referenced
Optimizing customer engagement content strategy in retail and E-tail: Available on online product review videos
2022
Price transparency reflects assurance and reliability
2016
Author Peers
| Author | Last Decade | Papers | Cites | ||||
|---|---|---|---|---|---|---|---|
| Divya Mittal | 68 | 44 | 94 | 45 | 16 | 188 | |
| Adil Zia | 73 | 34 | 79 | 49 | 25 | 224 | |
| Ulaş Akküçük | 40 | 19 | 42 | 45 | 19 | 256 | |
| Maisarah Ahmad | 88 | 9 | 98 | 24 | 23 | 268 | |
| Goh Mei Ling | 56 | 37 | 36 | 48 | 13 | 145 | |
| J.M.C. Schijns | 145 | 56 | 42 | 23 | 12 | 230 | |
| Yupeng Mou | 128 | 8 | 74 | 25 | 17 | 251 | |
| Zullina Hussain Shaari | 41 | 10 | 47 | 50 | 18 | 218 | |
| V. V. Ravi Kumar | 87 | 37 | 71 | 69 | 21 | 271 | |
| Saleh Alwahaishi | 37 | 14 | 62 | 98 | 10 | 199 | |
| Shiv Ratan Agrawal | 119 | 90 | 158 | 70 | 22 | 259 |
All Works
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