Immediate Impact

84 standout
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Citing Papers

Virtual humans as social actors: Investigating user perceptions of virtual humans’ emotional expression on social media
2024 Standout
From likes to loyalty: Exploring the impact of influencer credibility on purchase intentions in TikTok
2024 Standout
8 intermediate papers

Works of David López-López being referenced

Behind influencer marketing: key marketing decisions and their effects on followers’ responses
2020

Author Peers

Author Last Decade Papers Cites
David López-López 28 102 173 42 22 287
Michael J. Hine 45 57 122 23 36 291
Banggang Wu 29 105 139 58 30 264
Dongyan Nan 14 60 136 69 28 326
María Elena Aramendia-Muneta 46 69 74 27 20 242
Johannes Gartner 85 74 99 42 16 299
Annarita Sorrentino 27 108 147 16 25 292
Yajulu Medury 22 127 163 58 24 257
Kaja J. Fietkiewicz 12 50 170 46 25 273
Yu‐Shan Lin 16 73 149 27 26 302
Juan Gabriel Martínez‐Navalón 22 75 159 91 18 282

All Works

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Rankless by CCL
2026