Immediate Impact
52 standout
Citing Papers
Avatars in live streaming commerce: The influence of anthropomorphism on consumers' willingness to accept virtual live streamers
2024 Standout
Human versus virtual influences, a comparative study
2024 Standout
Works of Cuiqing Jiang being referenced
Investigating the role of social presence dimensions and information support on consumers’ trust and shopping intentions
2019
Identifying effective influencers based on trust for electronic word-of-mouth marketing: A domain-aware approach
2015
Author Peers
| Author | Last Decade | Papers | Cites | |||
|---|---|---|---|---|---|---|
| Cuiqing Jiang | 422 | 285 | 402 | 44 | 1.2k | |
| Krishnamurty Muralidhar | 346 | 262 | 181 | 52 | 1.5k | |
| Atish P. Sinha | 582 | 110 | 408 | 48 | 1.4k | |
| Jan Muntermann | 280 | 92 | 504 | 69 | 1.7k | |
| Anuj Sharma | 256 | 94 | 380 | 79 | 1.5k | |
| Zhangxi Lin | 201 | 108 | 608 | 52 | 1.3k | |
| Huaxia Rui | 214 | 76 | 670 | 64 | 1.3k | |
| Hyunchul Ahn | 481 | 171 | 180 | 88 | 1.4k | |
| Johan Perols | 239 | 408 | 269 | 17 | 1.1k | |
| Theo Lynn | 235 | 131 | 357 | 121 | 1.7k | |
| Praveen Pathak | 448 | 255 | 123 | 41 | 1.2k |
All Works
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