Immediate Impact

55 standout
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Citing Papers

Understanding tourist barriers and personality influences in embracing generative AI for travel planning and decision-making
2025 Standout
Avatars in live streaming commerce: The influence of anthropomorphism on consumers' willingness to accept virtual live streamers
2024 Standout
3 intermediate papers

Works of Yi Cui being referenced

Understanding consumer intentions toward cross-border m-commerce usage: A psychological distance and commitment-trust perspective
2019
Trust, Risk and Alternative Website Quality in B-Buyer Acceptance of Cross-Border E-Commerce
2019

Author Peers

Author Last Decade Papers Cites
Yi Cui 171 238 150 167 31 594
Jaehun Joo 61 230 167 104 45 615
Albérico Travassos Rosário 58 138 146 78 40 616
Liqiang Chen 43 121 95 129 38 596
Mansour Naser Alraja 47 130 128 156 29 582
Juyoung Kang 23 143 70 141 43 597
Kholekile L. Gwebu 43 206 85 136 21 676
Prabin Kumar Panigrahi 86 104 55 59 39 635
M. Kathryn Brohman 110 176 123 147 30 715
Monika Mital 66 196 102 185 18 631
Azizah Abdul Rahman 77 91 101 111 62 526

All Works

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Rankless by CCL
2026