Citation Impact
Citing Papers
The organisation of external communication disciplines: an integrative framework of dimensions and determinants
2001
Integrated marketing communications and the language of marketing development
2001
Individual- and organizational-level consequences of organizational citizenship behaviors: A meta-analysis.
2009 Standout
IMC, brand communications, and corporate cultures
2000 Standout
PERFORMANCE AUDITING OF INTEGRATED MARKETING COMMUNICATION (IMC) ACTIONS AND OUTCOMES
2005 Standout
Integrated online marketing communication: implementation and management
2008 Standout
Synthesizing information systems knowledge: A typology of literature reviews
2014 Standout
Leader emotional intelligence, transformational leadership, trust and team commitment: Testing a model within a team context
2008
Publication patterns concerning the role of teams/groups in the information systems literature from 1990 to 1999
2005
Interactive integrated marketing communication: combining the power of IMC, the new media and database marketing
2003
Correlates of Integrated Marketing Communications
2000
Revisiting the IMC construct
2008 Standout
DITTO for Gen Z: A framework for leveraging the uniqueness of the new generation
2021 Standout
Support, Commitment, and Employee Outcomes in a Team Environment
2000
Theoretical Concept or Management Fashion?
2000 Standout
Perceived agency politics and conflicts of interest as potential barriers to IMC orientation
2000
The Emergence Of IMC: A Theoretical Perspective
2004 Standout
The Role Of Transactional Versus Relational Data In IMC Programs: Bringing Customer Data Together
2004
Towards a new definition of Integrated Marketing Communications (IMC)
2005 Standout
The appeal of integration: managing communications in modern organisations
2001
Social Exchange Theory: An Interdisciplinary Review
2005 Standout
THE RELATIONSHIP BETWEEN INTEGRATED MARKETING COMMUNICATION, MARKET ORIENTATION, AND BRAND ORIENTATION
2005 Standout
Unlocking the Power of Integrated Marketing Communications: How Integrated Is Your IMC Program?
2016 Standout
Works of Thomas E. Harris being referenced
Exploring decision-making approaches and responsibility for developing marketing communications strategy
1996
Toward Effective Employee Involvement: An Analysis Of Parallel And Self-Managing Teams
2011