Immediate Impact

9 standout
Sub-graph 1 of 5

Citing Papers

Micro, macro and mega-influencers on instagram: The power of persuasion via the parasocial relationship
2023 Standout
Brands are calling your AVATAR in Metaverse–A study to explore XR‐based gamification marketing activities & consumer‐based brand equity in virtual world
2023 Standout
2 intermediate papers

Works of Stephan Parmentier being referenced

How athletes build their brands
2012

Author Peers

Author Last Decade Papers Cites
Stephan Parmentier 185 87 31 74 35 273
Theresa Reidy 114 153 24 34 35 273
Teemu Ruskola 198 120 48 37 27 308
Katherine M. Franke 195 53 44 149 24 313
Juan E. Corradi 137 57 8 21 22 265
Timothy J. Gilfoyle 155 43 7 35 29 263
Eileen McDonagh 127 179 10 123 30 317
Wayne R. LaFave 203 114 77 22 31 316
Charles E. Reasons 192 45 25 14 25 271
Neil A. Englehart 234 156 14 39 23 325
Herman R. Lantz 165 49 3 54 23 295

All Works

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Rankless by CCL
2026