Citation Impact

Citing Papers

Marketing's Credibility: A Longitudinal Investigation of Marketing Communication Productivity and Shareholder Value
2006
Interaction Orientation and Firm Performance
2008
Interfirm II Capability Profiles and Communications for Cocreating Relational Value: Evidence from the Logistics Industry1
2012
Influencer marketing on TikTok: The effectiveness of humor and followers’ hedonic experience
2022 Standout
Digital transformation: A multidisciplinary reflection and research agenda
2019 Standout
Role of big data management in enhancing big data decision-making capability and quality among Chinese firms: A dynamic capabilities view
2018 Standout
Effect of Service Transition Strategies on Firm Value
2008
Age in the entrepreneurial process: The role of future time perspective and prior entrepreneurial experience.
2018 Standout
How Live Streaming Features Impact Consumers’ Purchase Intention in the Context of Cross-Border E-Commerce? A Research Based on SOR Theory
2021 Standout
An empirical comparison of the efficacy of covariance-based and variance-based SEM
2009 Standout
Service Innovativeness and Firm Value
2013
Customer Knowledge Development: Antecedents and Impact on New Product Performance
2004
Fortune favors the prepared: How SMEs approach business model innovations in Industry 4.0
2018 Standout
The Effect of Emerging Green Market on Green Entrepreneurship and Sustainable Development in Knowledge-Based Companies
2018 Standout
Innovation Field Orientation and Its Effect on Innovativeness and Firm Performance
2008
Interaction Orientation and Firm Performance
2008
Undervalued or Overvalued Customers: Capturing Total Customer Engagement Value
2010 Standout
Understanding Customer Experience Throughout the Customer Journey
2016 Standout
Big Data for Creating and Capturing Value in the Digitalized Environment: Unpacking the Effects of Volume, Variety, and Veracity on Firm Performance*
2020 Standout
Structuring servitization-related research
2018 Standout
Technological capability, strategic flexibility, and product innovation
2009 Standout
Corporate transformation toward Industry 4.0 and financial performance: The influence of environmental, social, and governance (ESG)
2021 Standout
Digital Business Strategy: Toward a Next Generation of Insights
2013 Standout
The Role of Relational Information Processes and Technology Use in Customer Relationship Management
2005 Standout
Revisiting Flexibility in Organizations: Exploring its Impact on Performance
2010
The duality of digital and environmental orientations in the context of SMEs: Implications for innovation performance
2020 Standout
What We Know and Don’t Know About Corporate Social Responsibility
2012 Standout
Online relationship marketing
2018
Big Data Facilitation, Utilization, and Monetization: Exploring the 3Vs in a New Product Development Process
2017
Talented people and strong brands: The contribution of human capital and brand equity to firm value
2014
Supply chain performance measurement: a literature review
2009 Standout
Corporate Social Responsibility, Customer Satisfaction, and Market Value
2006 Standout
Customer Metrics and Their Impact on Financial Performance
2006 Standout
Study on the Relationship between CSR and Financial Performance
2019 Standout
BUSINESS MODEL INNOVATION: TOWARDS AN INTEGRATED FUTURE RESEARCH AGENDA
2013
The service-dominant logic and a hierarchy of operant resources: developing masterful operant resources and implications for marketing strategy
2007
Servitization and deservitization: Overview, concepts, and definitions
2017 Standout
Customer Experience Creation: Determinants, Dynamics and Management Strategies
2009 Standout
Technological opportunism effects on IT adoption, intra-firm diffusion and performance: Evidence from the U.S. and Spain
2013
Success Factors of Product Innovation: An Updated Meta‐Analysis
2012
Competitive Advantage through Engagement
2015
The effects of environmental focus and program timing on green marketing performance and the moderating role of resource commitment
2014
How Does IT Ambidexterity Impact Organizational Agility?
2015
Big Data consumer analytics and the transformation of marketing
2015
High-involvement human resource practices, employee learning and employability
2018
Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation
2014 Standout
Understanding the Blockchain technology adoption in supply chains-Indian context
2018 Standout
Building Better Causal Theories: A Fuzzy Set Approach to Typologies in Organization Research
2011 Standout
Research on advertising in mainland China: a review and assessment
2000
Bibliometric studies in tourism
2016 Standout
Assessing the impact of big data on firm innovation performance: Big data is not always better data
2019 Standout
Dynamic Capabilities: A Review of Past Research and an Agenda for the Future
2009 Standout
Dynamic strategic groups: deriving spatial evolutionary paths
2009
Enhancing green product and process innovation: Towards an integrative framework of knowledge acquisition and environmental investment
2020
Customer engagement: the construct, antecedents, and consequences
2016
How can green training promote employee career growth?
2020 Standout
Meta‐analysis and traditional systematic literature reviews—What, why, when, where, and how?
2022 Standout
Cross-Cultural Tourist Research: A Meta-Analysis
2012
Challenges and Opportunities in Multichannel Customer Management
2006
Exploring the effect of buyer engagement on green product innovation: Empirical evidence from manufacturers
2020
Empirical investigation of data analytics capability and organizational flexibility as complements to supply chain resilience
2019 Standout
Driving Brand Engagement Through Online Social Influencers: An Empirical Investigation of Sponsored Blogging Campaigns
2019
Big data and predictive analytics for supply chain and organizational performance
2016 Standout
Unveiling the impact of the adoption of digital technologies on firms’ innovation performance
2021 Standout
Marketing's Credibility: A Longitudinal Investigation of Marketing Communication Productivity and Shareholder Value
2006
Understanding digital transformation: A review and a research agenda
2019 Standout
Achieving supply chain agility through IT integration and flexibility
2008
Joint supply chain risk management: An agency and collaboration perspective
2015
The moderating influence of strategic orientation on the strategy formation capability–performance relationship
2006
Customer Satisfaction and Shareholder Value
2004
Mirror, mirror on the wall: a comparative evaluation of composite-based structural equation modeling methods
2017 Standout
The impact of the introduction and use of an informational website on offline customer buying behavior
2011
Leveraging Digital Technologies: How Information Quality Leads to Localized Capabilities and Customer Service Performance1
2013
The influence of organizational culture on healthcare supply chain resilience: moderating role of technology orientation
2017
From Marketing Mix to Relationship Marketing
1994 Standout
ESG and financial performance: aggregated evidence from more than 2000 empirical studies
2015 Standout
A Study of Management Perceptions of the Impact of Corporate Social Responsibility on Organisational Performance in Emerging Economies: The Case of Dubai
2008 Standout
Business Model Modularity –A Way to Gain Strategic Flexibility?
2012
Dimensions of Consumer Expertise
1987 Standout
Service Innovation: A Service-Dominant Logic Perspective1
2015 Standout
Exploring the relationship between big data analytics capability and competitive performance: The mediating roles of dynamic and operational capabilities
2019 Standout
Firm Innovativeness and Its Performance Outcomes: A Meta-Analytic Review and Theoretical Integration
2012 Standout
Effect of Service Transition Strategies on Firm Value
2008
Artificial intelligence capability: Conceptualization, measurement calibration, and empirical study on its impact on organizational creativity and firm performance
2021 Standout
Supply chain learning, integration, and flexibility performance: an empirical study in India
2016
Business models and dynamic capabilities
2017 Standout
Benchmarking Marketing Capabilities for Sustainable Competitive Advantage
2004 Standout
Open innovation, product portfolio innovativeness and firm performance: the dual role of new product development capabilities
2015
Revenue and Profit Implications of Industrial Service Strategies
2013
Is innovation always beneficial? A meta-analysis of the relationship between innovation and performance in SMEs
2010
Corporate Social Responsibility, Customer Satisfaction, and Market Value
2006 Standout
Balancing exploration and exploitation of IT resources: the influence of Digital Business Intensity on perceived organizational performance
2017
Strategic flexibility, rigidity and barriers to the development of absorptive capacity in business markets: Themes and research perspectives
2005

Works of Ruby P. Lee being referenced

Information Use and New Product Outcomes: The Contingent Role of Strategy Type
2007
The Impact of Innovative Culture on Individual Employees: The Moderating Role of Market Information Sharing
2012
Methodology in Cross-Cultural Consumer Research
1999
The Immediate Impact of New Product Introductions on Stock Price: The Role of Firm Resources and Size*
2008
Understanding the antecedents of collateral learning in new product alliances
2008
The influence of organic organizational cultures, market responsiveness, and product strategy on firm performance in an emerging market
2013
Systems Collaboration and Strategic Collaboration: Their Impacts on Supply Chain Responsiveness and Market Performance*
2010
Market-Focused Strategic Flexibility: Conceptual Advances and an Integrative Model
2003
Managing Multiple Facets of Risk in New Product Alliances*
2010
Knowledge Transfer between Multinational Corporations’ Headquarters and Their Subsidiaries: Influences on and Implications for New Product Outcomes
2008
Strategic Responses to New Technologies and Their Impact on Firm Performance
2004
Linking customer resources to firm success: The role of marketing program implementation
2010
Rankless by CCL
2026