Immediate Impact

78 standout
Sub-graph 1 of 24

Citing Papers

The effect of human versus virtual influencers: The roles of destination types and self-referencing processes
2024 Standout
From likes to loyalty: Exploring the impact of influencer credibility on purchase intentions in TikTok
2024 Standout
1 intermediate paper

Works of Rasoul Sali being referenced

Evaluating the influence of YouTube advertising for attraction of young customers
2016

Author Peers

Author Last Decade Papers Cites
Rasoul Sali 47 14 31 142 91 10 274
Shuqing Gao 36 2 24 102 74 15 308
So Young Lee 23 5 6 134 56 20 238
Jie Cai 23 1 35 117 82 14 210
Congcong Zhang 31 22 17 82 12 10 241
Stephanie Lee 12 2 13 45 33 18 204
Chethana Achar 18 4 111 143 9 308
Chung-Feng Liu 23 8 18 55 11 13 301
Kai Wang 10 2 2 142 71 20 234
Mustafa Öz 60 2 136 34 18 274
Henning Kreis 14 10 125 68 12 309

All Works

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Rankless by CCL
2026