Immediate Impact
12 hit
Citing Papers
Revenue Generation Through Influencer Marketing
2023 Hit
Online influencer marketing
2022 Hit
Works of Ralf van der Lans being referenced
Uncovering the Importance of Relationship Characteristics in Social Networks: Implications for Seeding Strategies
2016
A Viral Branching Model for Predicting the Spread of Electronic Word-of-Mouth
2009