Immediate Impact
52 standout
Citing Papers
Social media influencers: An effective marketing approach?
2023 Standout
Social influence research in consumer behavior: What we learned and what we need to learn? – A hybrid systematic literature review
2023 Standout
Works of Paco Underhill being referenced
Why we buy: the science of shopping
2001
Author Peers
| Author | Last Decade | Papers | Cites | |||||
|---|---|---|---|---|---|---|---|---|
| Paco Underhill | 65 | 249 | 98 | 4 | 417 | |||
| Carmela Bosangit | 36 | 164 | 224 | 14 | 397 | |||
| Iman Naderi | 44 | 291 | 158 | 14 | 445 | |||
| Kristina Bäckström | 186 | 384 | 97 | 10 | 444 | |||
| Scarlett Wesley | 160 | 333 | 125 | 12 | 479 | |||
| Vanessa P. Jackson | 147 | 339 | 149 | 13 | 467 | |||
| Tammy R. Kinley | 82 | 316 | 198 | 16 | 438 | |||
| Brigitte Burgess | 81 | 282 | 113 | 14 | 419 | |||
| Vertica Bhardwaj | 55 | 263 | 94 | 6 | 428 | |||
| Juwon Choi | 113 | 217 | 240 | 15 | 458 | |||
| Shih-Yun Hsu | 102 | 144 | 286 | 13 | 451 |
All Works
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