Immediate Impact
52 standout
Citing Papers
Human versus virtual influences, a comparative study
2024 Standout
Understanding Consumers’ Acceptance Intention to Use Mobile Food Delivery Applications through an Extended Technology Acceptance Model
2023 Standout
Works of J. C. Huang being referenced
Attitude toward the Viral Ad: Expanding Traditional Advertising Models to Interactive Advertising
2012
Author Peers
| Author | Last Decade | Papers | Cites | ||||
|---|---|---|---|---|---|---|---|
| J. C. Huang | 111 | 116 | 45 | 162 | 46 | 476 | |
| Juan M. Murillo | 19 | 147 | 66 | 19 | 83 | 535 | |
| Bart Jacobs | 39 | 279 | 37 | 9 | 49 | 501 | |
| Ricardo Pérez‐Castillo | 35 | 247 | 23 | 55 | 50 | 509 | |
| Yuqing Lin | 19 | 143 | 101 | 13 | 72 | 559 | |
| Shuai Wang | 80 | 300 | 26 | 165 | 87 | 528 | |
| Sami Hyrynsalmi | 2 | 76 | 19 | 40 | 52 | 454 | |
| Zheng Wang | 15 | 50 | 8 | 28 | 28 | 422 | |
| Lloyd G. Williams | 6 | 246 | 11 | 143 | 44 | 529 | |
| LiGuo Huang | 9 | 90 | 40 | 120 | 48 | 499 | |
| Robert Heinrich | 5 | 107 | 89 | 54 | 69 | 420 |
All Works
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