Citation Impact

Citing Papers

Cultural Values Reflected in Chinese and U.S. Television Commercials
1996 Standout
An Analysis of the Portrayal of Gender Roles in Turkish Television Advertisements
2003 Standout
Advertising and Cultural Values: Reflections in the Distorted Mirror
1990

Works of Harold E. Burtt being referenced

Psychology Of Advertising
2012
Rankless by CCL
2026