Immediate Impact

59 standout
Sub-graph 1 of 23

Citing Papers

Enhancing trust in online grocery shopping through generative AI chatbots
2024 Standout
Social media influencers: An effective marketing approach?
2023 Standout
2 intermediate papers

Works of Eun-Young Chang being referenced

Consumer Attitudes Toward Online Mass Customization: An Application of Extended Technology Acceptance Model
2011

Author Peers

Author Last Decade Papers Cites
Eun-Young Chang 38 101 130 84 20 395
Soon Jae Kwon 44 14 38 112 21 454
John L. Mason 63 70 60 40 20 408
Yuk Kuen Wong 82 21 42 66 10 379
Marja Liinasuo 24 21 14 27 24 380
Zhenghong Liu 20 13 43 42 24 354
Nancy J. Lightner 12 11 86 150 16 342
Che‐Hung Liu 23 18 27 30 22 358
Na Yu 20 9 65 87 16 360
Sang Cheol Park 18 10 123 204 15 439
Natasha Moorhouse 74 7 84 148 9 428

All Works

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Rankless by CCL
2026